Privacy Policy

Effective Date: July 16, 2025

Our Privacy Commitment

At Embedded LLM, we value your privacy and are committed to handling your information responsibly. We collect only the data needed to deliver our services, enhance your experience, and communicate with you. This policy outlines what information we gather, how we use it, and the steps we take to protect it.

We aim to be open and honest in our practices, so you can visit our site with confidence. If anything is unclear, we're here to answer your questions.

1. Information We Collect

We gather information in two main categories: details you provide directly to us and anonymous usage data that helps us improve our website. We do not collect more than is necessary.

A) Information You Provide Voluntarily

When you use our "Contact Us" form, you share certain details so we can respond to your request. This includes:

  • Contact Information: Your name, work email address, and phone number.
  • Professional Information: Your company or organization name and your title or role.

Why We Collect This: We use this information solely to reply to your inquiry, share the details you requested, and start a conversation if appropriate. We won't add you to marketing lists or use it for other purposes unless you explicitly request it.

B) Anonymous and Aggregated Usage Data

To better understand how visitors interact with our site and make improvements, we collect general data about usage patterns.

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

This data helps us address questions such as:

  • Which sections of our site attract the most attention?
  • Are there areas that might be confusing or hard to use?
  • Where are our visitors located (to ensure reliable performance worldwide)?

As part of this, we may collect details like your IP address, browser type, device information, and interaction data (such as clicks, scrolls, and session recordings). This data is used for aggregated analysis to understand trends and is not used to identify you personally.

2. How and Why We Use Your Information

We use the information we collect in limited, specific ways to support our services and operations. We do not use it for unrelated purposes.

  • Responding to Your Inquiries: We use the contact details you provide to answer questions, provide information, or follow up as needed.
  • Improving Our Website: Anonymous usage data allows us to analyze trends and refine our site for better usability and relevance.
  • Ensuring Security: We monitor for unusual activity to protect our site, our users, and our data.
  • Meeting Legal Requirements: In rare cases, we may share information if required by law or to comply with legal processes.

3. Cookies and Tracking Technologies

Our website uses cookies—small text files placed on your device—and similar tracking technologies to support our analytics tools, like Microsoft Clarity. These help us gather the usage data described above. You have options: Most browsers let you control cookies through their settings, including blocking or deleting them. Keep in mind that disabling cookies might affect how some features of our site work.

4. Sharing Information with Third Parties

We do not sell, rent, or trade your personal information. We share data only with trusted third-party providers who assist us in running our website, including:

  • Analytics Partners (Microsoft Clarity): To collect and analyze usage data, as explained earlier.
  • Hosting Providers: To maintain the technical infrastructure for our site.

These partners are bound by agreements to keep your information secure and use it only for the services they provide to us. We do not share data for their independent marketing or other uses.

5. Data Security and Retention

Security Measures: We employ industry-standard safeguards to protect your information from unauthorized access, loss, or misuse. While no system is entirely risk-free, we regularly review and update our practices to maintain security.

How Long We Keep Data: Personal information from the contact form is retained only as long as needed to address your request or meet legal/business needs. Anonymous analytics data may be stored longer to support ongoing improvements.

6. International Data Transfers

Your information may be stored and processed in any country where we have facilities or in which we engage service providers, such as the United States. By using our site, you understand that your information will be transferred to countries outside of your country of residence, which may have data protection rules that are different from those of your country.

7. Your Rights and Choices

We respect your control over your personal information. Depending on applicable laws and your location, you may have rights to:

  • Access: Request a copy of the personal data we hold about you.
  • Correct: Update any inaccurate or incomplete information.
  • Delete: Ask us to remove your personal data from our records.
  • Object or Restrict: Limit certain uses of your data.

To exercise these rights or opt out of data collection where possible, contact us using the details below. We'll respond promptly and handle your request in line with legal requirements.

8. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The "Effective Date" date at the top will show when the last update occurred. We encourage you to review it periodically.

9. Contact Us

If you have questions about this Privacy Policy, our data practices, or how we handle your information, please contact us at:

Embedded LLM Pte Ltd

36 Robinson Road

#20-01 City House

Singapore 068877/

Email: info@embeddedllm.com

Thank you for trusting us with your information. We appreciate your visit to our site.

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